A motivated sales staff is critical to the success of your company. The relationships they build with your clients and customers create the foundation of your organization. It's a common trait that if your sales people feel they aren't achieving, it can result in them becoming quickly demotivated.
As well as company targets, there are a lot of external factors that affect motivation. Everyone responds differently to stress and adversity and should be approached differently to get them to overachieve or break out of their rut.
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